About Us

The Ivani Story

We’ve all been there — standing in front of a mirror, excited to try something new, only to feel let down. The lip gloss that looked perfect on the ad but felt sticky and uncomfortable. The lipstick that faded before the day was done. The blush that never quite matched our skin. Beauty started to feel like it was made for someone else, not for us.

Ivani was created out of that frustration and hope. A hope for something better. Something real. Makeup that feels luxurious without the heavy price tag. Products that don’t just look good on the shelf, but actually make you feel good when you wear them.

We built Ivani for women with busy lives, women who work hard, love deeply, and carry so much every single day. Women who deserve a little luxury, without needing to sacrifice or settle.

Ivani is more than makeup. It’s confidence in a tube, strength in a compact, beauty that feels like it belongs to you. Because beauty should never feel out of reach

For every woman who’s ever felt unseen in beauty aisles, Ivani is here. Authentic. Affordable. Beautiful. Just like you.